Privacy
Policy

01Scope

This policy applies to the standalone Relentless Running app, including its account, onboarding, training-plan, run-tracking, connected-health, subscription, analytics, diagnostics and support features. A Relentless account may also be used with other Relentless products. Features that are available only in another Relentless product may be covered by additional notices.

02Personal data we process

Depending on the features you use and the permissions you grant, we may process the following categories of data.

Account and contact data

• Your first and last name and email address.
• Your Relentless account ID and authentication information. We do not have access to your Apple ID password or payment-card details.
• Language, country or region, time zone, app version and platform information used to provide the service correctly.

Running profile and plan data

• Date of birth and the gender option you choose to provide.
• A broad running-health answer, such as whether you have no current concern, are returning after an injury, or are currently managing an injury. We do not ask for a diagnosis in this flow.
• Running goals, selected races and distances, target dates, preferred training days, long-run day, preferred volume, strength-training preference and related plan choices.
• Training history, pace anchors, zones, test results, personal records, completed and planned sessions, workout feedback and progress data.

Health and fitness data

When you choose to connect Apple Health, Health Connect, Garmin Connect or another supported service, or record data directly in Relentless Running, we may process data such as:

• workouts, activity type, date and time, duration, distance, pace, speed, calories and steps;
• heart rate, resting heart rate, heart-rate variability and workout heart-rate samples;
• sleep and recovery information;
• height, weight, body-fat percentage and body-mass index; and
• other health or fitness data that you expressly permit a connected service to share.

The exact data depends on the permissions you grant and the connected service you use. You can change or revoke connected-health permissions in your device or service settings.

Run location and derived metrics

If you start a GPS-tracked run, precise location samples are used on your device to calculate the route, distance, speed and pace. The current Relentless Running service does not transmit or store your raw GPS coordinates on Relentless servers. Derived workout information, such as distance, duration, pace and splits, may be transmitted and associated with your account.

Subscription and purchase data

We process product identifiers, subscription status, transaction identifiers, receipt or purchase verification data, price, currency, trial information and restore-purchase results. Apple processes your App Store payment method and payment-card details. If you use another supported checkout, its payment provider processes the payment details. Relentless does not receive your full payment-card information from Apple or the payment provider.

App usage, device and diagnostic data

• App launches, screens or features used, onboarding and purchase-funnel events, and other product interactions.
• App installation or push-notification tokens, device model, operating-system version, language, time zone and app version.
• Crash reports, stack traces, performance information, error logs and relevant app state. To help us investigate account-specific problems, diagnostic reports may be associated with your Relentless account.
• IP address and request metadata where retained in security, abuse-prevention or operational logs.
• Information you choose to include in a support request.

03How we obtain the data

We receive personal data:

• directly from you when you register, complete onboarding, configure a plan, record a run, provide feedback, purchase a subscription or contact us;
• automatically from the app and device when required to operate, secure and improve the service;
• from Apple when it confirms a subscription or purchase; and
• from Apple Health, Health Connect, Garmin Connect or another service only after you connect it and grant the relevant permissions.

04Why we use personal data

We use personal data to:

• create and secure your account and authenticate you;
• provide, personalise and adapt your running plan and coaching experience;
• record and display workouts, progress, zones, test results and personal records;
• import health and fitness data you have authorised and keep supported services in sync;
• process, verify, restore and administer subscriptions;
• send service messages and push notifications you have enabled;
• provide support and diagnose account-specific problems;
• monitor reliability, prevent misuse, fix crashes and improve product performance;
• understand how features are used and improve Relentless Running; and
• comply with legal, accounting, tax, security and regulatory obligations.

For users in the European Economic Area, the United Kingdom or Switzerland, our legal bases are:

• performance of a contract when processing is necessary to provide Relentless Running;
• consent, including explicit consent where required, for optional health-data connections and health-related onboarding information;
• legitimate interests in securing, maintaining, supporting and improving the service, where those interests are not overridden by your rights; and
• legal obligations when we must retain or disclose information under applicable law.

You may withdraw consent at any time. Withdrawal does not affect processing that was lawful before the withdrawal.

05Apple Health and other connected services

Relentless Running accesses Apple Health data only after you grant permission through Apple's permission flow. We use authorised health and fitness data to provide training, recovery, progress and personalisation features. We do not use Apple Health data for advertising, sell it, or share it with data brokers. You can review or revoke access at any time in the Apple Health or device settings.

If your account is connected to Garmin Connect, Garmin-derived data is handled under this policy and used only to provide the connected training, recovery, progress and personalisation features you request. Garmin Connect data is not used for advertising or shared for another party's independent commercial purposes.

Connected services process information under their own terms and privacy policies. Revoking a connection stops future collection from that service but does not automatically delete information already stored by Relentless. You can request deletion as described below.

06Analytics, diagnostics and push notifications

We use Google Firebase services for product analytics, crash diagnostics and push-notification delivery. Depending on the service, Google may process app-interaction events, app installation identifiers, push tokens, device and operating-system information, crash data, performance data and diagnostic logs on our behalf.

We configure these services for app functionality, reliability and product analytics. Relentless Running does not use Meta App Events, personal data for third-party advertising, or cross-app tracking.

You can control push-notification permission in your device settings. Essential security or service communications may still be sent by email when necessary to administer your account.

07Automated coaching and personalisation

We use automated systems to create and adapt plans, analyse training information and generate coaching recommendations. Selected profile, training, health or recovery information may be processed by specialist service providers acting on our behalf when needed to provide these features. These providers may process the information only under our instructions and applicable data-protection terms. We do not allow them to use it for their own advertising.

08When we share personal data

We do not sell personal data. We share it only when necessary with:

• infrastructure, hosting, database, security, email and customer-support providers;
• analytics, crash-reporting and push-notification providers, including Google Firebase;
• Apple for App Store subscriptions, purchase verification, push notifications and Apple services you choose to use, and payment providers such as Stripe when you choose a supported checkout processed by that provider;
• connected health or fitness services at your direction;
• specialist providers supporting automated coaching and personalisation;
• professional advisers and authorities when required by law or necessary to establish, exercise or defend legal claims; and
• a buyer or successor if Relentless is involved in a merger, acquisition or sale, subject to appropriate safeguards and notice where required.

Service providers are required to protect personal data and may process it only for agreed purposes. We do not share Relentless Running data with third parties for their own targeted advertising.

09International transfers

Some service providers may process data outside Sweden, the European Economic Area, the United Kingdom or Switzerland. Where required, we use recognised safeguards such as an adequacy decision, the European Commission's Standard Contractual Clauses or another lawful transfer mechanism.

10Retention

We keep personal data only for as long as necessary for the purposes described in this policy:

• Account, profile, plan and training data is generally retained while your account is active and until it is deleted or no longer needed to provide the service.
• Connected-health data is retained while needed for the connected features, personalisation and training history you have requested. Disconnecting a service stops new collection; account or data deletion is available separately.
• Subscription and transaction records may be retained after account deletion when necessary for accounting, tax, fraud prevention, dispute resolution or another legal obligation.
• Diagnostic, security and analytics data is retained for a limited period based on operational need and provider configuration, then deleted or aggregated.
• Encrypted backups are retained on a rotating schedule and expire in the ordinary course. Data pending deletion is not restored to active use unless required for disaster recovery, security or law.

When retention is no longer necessary, we delete or irreversibly anonymise the data.

11Your choices and rights

Depending on where you live, you may have the right to:

• access and receive a copy of your personal data;
• correct inaccurate or incomplete data;
• request deletion of your account and personal data;
• restrict or object to certain processing;
• receive data you provided in a portable format;
• withdraw consent; and
• complain to a data-protection authority.

In Sweden, the supervisory authority is Integritetsskyddsmyndigheten (IMY). You may exercise your rights by contacting hello@relentlessmethod.com. We may need to verify your identity before completing a request.

You can revoke Apple Health, location and notification permissions in your device settings. You can disconnect other connected services in the relevant service or Relentless settings where the option is available.

12Account deletion and subscription cancellation

You can initiate deletion from Profile > Delete account in Relentless Running. Deleting a shared Relentless account deletes the account across Relentless products, not only access to the Running app, except for records we must retain under applicable law. We will explain this scope before deletion is confirmed.

Deleting the app or your Relentless account does not automatically cancel an App Store subscription. Manage or cancel an App Store subscription through your Apple account or the Manage subscription action in Relentless Running. Restore Purchase can reconnect a valid App Store subscription to your Relentless account.

If you cannot access the in-app deletion flow, contact hello@relentlessmethod.com.

13Security

We use technical and organisational measures designed to protect personal data, including TLS for data in transit, access controls, authentication, monitoring and protections for stored data. No system is completely secure, but we review and improve our safeguards as the service evolves.

14Children

Relentless Running is not intended to collect personal data from a child without any consent or authorisation required by applicable law. If you believe a child has provided personal data without the required authorisation, contact us so we can investigate and take appropriate action.

15Changes to this policy

We may update this policy when the app, our providers or legal requirements change. We will post the updated policy with a new "Last updated" date and provide additional notice when required. If a change affects processing based on consent, we will request new consent where required.